Description:
Branding space composed of logo, headers and texts, which privileges the positioning of a set of products and the association of the brand with the searched word.
Ability:
1 SKU per store type.
Validity/Frequency: Monthly.
Segmentation: National/Type of store.
Where does he appear? Home page of Restaurants, after “my favorites”.
Example: I have a promotion you can’t pass up. I want my users to see my banner when searching for chocolate and I will have a Brand Page for my promotion.
Best Practices:
- Use keywords that get enough traffic (top 1k most searched keywords here).
- Use keywords relevant to the sponsored product.
- Include a broad portfolio of manufacturer products to minimize out-of-stocks and improve the UX on the landing page.
Measurements/Design:
header 1
695px*155px
max. 28 characters
Header 2
684px*228px
Max. 15 characters in the title and 50 in the content.
Render button : 256px*256px
Button logo : 320px*320px
