Amplify

How about being able to schedule and control your ads and interactions with users? Amplify is exactly that!

This is our programmatic buying platform that allows brands to connect with over 62 million Rappi users and over 300 million in Latin America using  lookalike modeling.

1. Display Banners

Purchase model:

Per impression (CPM) / Per click (CPC)

Sizes:

160×600, 300×250, 300×600, 320×50, 320×480, 480×320, 468×60, 728×90, 768×1024, 970×250, 468×60*

Platforms:

Application for mobile devices

Formats:

JPG, PNG and animated GIF.

Weight:

400 KB

*Recommended formats:  Use a minimum of 5 formats.

2.Video

Description:

These are the videos that Rappi makes on social networks and websites.

Purchase model:

By impression (CPM) / By completed video (CPCV)

Formats:

Previous video or instant HD playback

Extensions:

MP4 or Vast Tag*

Weight:  30MB

Duration:

Maximum 30 seconds. The shorter the video, the better the results, especially in CPCV.

Use 10-15 second videos for better CTR results.

*Only if the destination URL is the client’s website, using only the Rappi audience.

3. Rich Media

Description:

They are images and pieces that have music, sounds and short videos (like Gifs)

Purchase model:

Per impression (CPM)

Sizes:

320×480, 300×250

If the client needs the development of the art, Adsmovil will be responsible for this process.

Examples:  http://adslibrary.adsmovil.com/es/mobile/search-by-format 


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